PORTFOLIO.
PORTFOLIO.
XANDER SERRANO
copyWRITER ⋅ editor ⋅ content creator
My name is Xander Serrano.
I am a copywriter, editor, and content creator with a passion for storytelling and expertise in creative writing - fiction and nonfiction - editorial writing, and media production.
I earned my B.A. in Communications and English from the University of Connecticut and am currently a graduate student pursuing an M.F.A at the University of Fairfield.
PROJECT — 01
FEATURED WORK
NAME
The Daily Campus
Category
Journalism + Editorial
Genres
Life | Culture | TV/Film | Sports
Resources
PROJECT — 02
FEATURED WORK
NAME
BAM Capital
Category
Editorial
Genres
Real Estate | Housing
Resources
PROJECT — 03
FEATURED WORK
NAME
Writing Samples
Category
Creative Writing
Genres
Comedy | Cerebral | Thriller
Resources
ONE THING that I believe to be true most people doN’T.
CREATIVE PHILOSOPHY
The power of being a multi-hyphenate creative is a mindset, work ethic, and philosophy I've grown to believe in now more than ever. The evolution of the creator's economy has shown us you don't have to be a specialist to achieve a successful career within “show business". The more you learn, the more value you bring to the table, and the more quality work you create.
So, for all who have been told by the naysayers they can't make it in this business of being "a jack of all trades," and not spend their life specializing in only one craft, I encourage you to find the courage to politely correctly them what the entire quote, which is:
“A jack of all trades, master of none, though oftentimes, better than a master of one.”
A jack of all trades, master of none.
though oftentimes, better than a master of one.